Jabong is a fashion e-commerce portal. It was founded by Rocket Internet Group of Germany and co-founded by Arun Chandra Mohan, Praveen Sinha, Manu Jain, and Mukul Bafana. They are into sales of apparel, footwear, fashion accessories, fragrances, beauty products, home accessories and other fashion products. The company is based in Gurgaon.
In March 2013, Jabong shipped about 6000 to 7000 orders a day; during September 2013 it shipped about 14000 orders a day; 60% of the orders were from small towns. Jabong was one of the most visited e-store during the GOSF 2013. Inside people told that the sales increased to five to six times as compared to the regular day.
Jabong sells apparel, shoes, accessories, home decoration products and furniture, jewellery and Gold Coins through its portal. They carry more than 1000 brands and about 90000 products. Other products include jewellery and gold coins. They were exclusive sellers of Virender Sehwag cricket bats.
Jabong added top brands like Dorothy Perkins, Miss Selfridge, Jack & Jones, Mango and River Island. Jabong associated with Stylista for the collection of Wendell Rodricks, Priyadarshini Rao and Nishka Lulla. They launched an exclusive collection by Rohit Bal. They also added brands like Bombay Dyeing , Biba Apparels, Park Avenue, W, Aurelia, Bunkar, Sattika, Sangria, Raymond and Being Human.