If you break the word in two parts like : ae-bof; it means ‘almost everything about business of fashion’. Other way around if you consider abof as ‘Aditya Birla Organization of Fashion’ certainly it’s a unique idea of putting two things together; the company and its product.
This is another portal of Aditya Birla after Trendin, Madura Fashions and Pantaloon. As described Abof is as one stop online fashion portal for Apparel, Footwear and accessories for men and ladies; boys and girls but no kids. According to Kumar Mangalam, Fashion e-commerce is a rising sector and they should utilize their strengths to market fashion products online with a difference. Here, we can say that winners do not do different things but they do things differently.
Abof sees at the trendiest looks to provide a curated collection of fashion products to its online customers. They are looking at the Brands with a difference in comparison to the other ones in the Indian Market. They want to design the products as celebrity inspired. CEO of Abof wants to render the international services to its customers. They want to treat its consumer as celebrities providing them secure, superior and rapid deliveries even on Sundays. It delivers to about 400 cities in India.
Abof has partnered with the UK based company Metail that creates a 3D model of the garments to check the clothing from all angles. Abof works with logistic companies GoJavas and Delhivery for the delivery of the products.
Abof Coupons Code
Abof also gives discount. At CouponZpoint, you can find a plenty of Abof Coupons code for different products and brands. Their products are : Clothing, Footwear, Accessories. In Clothing they have Shirts, Jeans, T-Shirts & Polos, Shorts & Tracks, Trousers & Casual Bottoms, Sweaters & Sweatshirts, Jackets. In Footwear they have Formal Shoes, Casual Shoes, Sports-Outdoor Shoes, Flip Flops & Slippers. In Accessories are Bags & Wallets. Brands are : Abof, Levis, Jack and Jones, Puma, Peter England, Red Tape etc. They Great Collection of : Color Play, Tokyo Drift, Spring is Here, Athletic Leisure, Varsity Trend Check.